BOON VR: The VR BOON to the Medical Devices Community
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Ridhima Parvathaneni, Founder & CEO
With rapid technological innovations and breakthroughs defining the medical devices industry, the focus on medical device training proves to be essential for preventing medical errors and complying with increasing government regulations. However, a majority of medical devices companies are reluctant to implement innovations in their training as they have used their existing system for a long time. The workshops or conferences hosted by the medical devices companies require doctors to travel from one location to another for training, which is tedious, and time-consuming. Adding to the woes, the training sessions include PPTs or videos to explain the usage of devices, which reduces the effectiveness of the training.
The need of the hour is an immersive, on-site training solution that can help doctors train with greater efficiency and minimal travel. California-based Boon VR answers to this requirement with their highly interactive VR-based training or learning management system (LMS) that breaks the stereotypes of medical devices education. “Unlike heavy-duty VR simulators, Boon’s interactive VR is lightweight, easy to deploy, affordable, and easily scalable that provides clients an enriched learning experience,” states Ridhima Parvathaneni, founder and CEO of Boon VR.
With Boon’s unique VR capabilities, users have access to genuine content where key opinion leader (KOL) surgeons demonstrate the deployment of the products offered by medical devices companies. “Doctors can train multiple times at their own pace using Boon’s VR to understand the different aspects of utilizing the products and every detail in medical procedures with precision,” remarks Ridhima.
The training sessions with Boon’s VR solution is interactive and has a live feedback loop so that the medical device companies can have a follow-up as well as track the learning curve of the doctors concerning the training.
Doctors need to be trained thoroughly to avoid committing medical errors, as there are risks involved in using new devices despite the economic and surgical advantages that they might offer. This involves understanding the roles of the staff and surgeons, the potential challenges and complications, and the solutions lest any complications occur on the field. Boon closes this training gap through the company’s intelligent and interactive VR technology that allows faster product deployment and onboarding of clients, cost-effectively.
Behind Boon’s commendable success is an expert panel which includes a veteran CTO of a startup, an astute VP of business development, and multiple key opinion leader surgeons who have been experienced R&D advisors to several medical device companies. Their profound experience has been paramount in understanding the customer specifications for product design to overcome the bottlenecks in device training and adoption.
The advantages that Boon’s VR offers to the medical device industry are numerous, encouraging doctors to learn to implement life-saving medical devices quicker and reach out to patients faster. Upon using Boon’s VR technology, the CEO of a medical device distributor states, “Two-dimensional video is too far from reality to highlight product differentiators in the operating room. We see VR’s best use on the first sales call, which showcases proper use before the physical products are introduced.” Another customer, the VP of marketing for an enterprise-level interventional neurology devices manufacturer and a pilot customer, claims, “Boon’s content is a market differentiator that allows us to highlight our product features and gain a sales edge. It provides value to the many products we offer.”
As a part of its expansion plans, Boon VR has opened their doors to the mid-market and small medical device companies to reach out to a wider audience. Currently working in the cardiology and neurology space, Boon VR intends to venture into other branches of medicine such as orthopedics and ophthalmology going forward.
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